social media training: social media savvy 101 webinar

Social Media Savvy 101 helped a lot of organisations move from using social media to exploiting it in 2012 including: Care Australia, Optometrist Association of Victoria, Save the Children, Diabetes Australia Victoria, Hepatitis Australia, Tasmanian Landcare, Eastern Region Libraries Corporation and more. The 90m webinar will take place again in the second half of 2013. Content:

social media training
Is your Facebook page working hard for you?

Learn to battle Facebook’s EdgeRank system which determines who sees the content your post. (Almost nobody.) If you aren’t familiar with EdgeRank you simply cannot get the most out of Facebook. It is like editing a website with no understanding of search engine optimisation. The good news – it’s simple. Bad news – it’s hard to beat.

Learn how to analyse your Facebook statistics, the way you (hopefully) monitor your website.

Discover the content that is proven to work, creating more engagement with your friends.

Learn when to post – day, hours and time of hour.

Some rules of engagement for Facebook for organisations to adopt as part of their social media policy.

Finding the right tone.

Can a Facebook app win friends and build influence?

social media training course

Twitter is fast, direct and free.

Twitter – the basics plus…

Discover ways to build a cult-like Twitter following.

The right content and tone.

Superior alternatives to tweeting via 

Utilising hashtags to find new followers.

Creating smart Twitter rules of engagement.

Dealing with negative comments.

The content that is proven to be retweeted more often.

Lots of Q&A and open discussion. Notes and one month follow up advice.

Inspiring people to share your content via their social media networks.

Hootville reserves the right to define private / nonprofit, same / different organisations.

media trainer
What a pro. Brett wears a suit to present – even via webinar.

Trainer: An energetic trainer with a deep understanding of the nonprofit sector who sees technology as a means to an end – an end that makes you more powerful. He gets reviews like this, this and this

Questions? Call Brett de Hoedt 03 9017 1062.


3 Responses to social media training: social media savvy 101 webinar

  1. I am interested in doing training with your organisation and would be grateful if you could email me training dates etc.
    Many thanks.

    Gabby Skelsey

  2. donna says:

    Desperately looking for social media training as early as possible in 2012. Either one on one or I can organise a group – but don’t just want an introduction – want to learn how to use youtube, facebook, foursquare, twitter effectively. Currently organising sustainability event with low social media knowledge. Look forward to hearing from you, Donna

  3. Sofey Youssef says:

    I’m the PR Manager for MS Australia – ACT/NSW/VIC and I’m interested in doing some social media training. Can you give me some dates and costs please? Is there any discount for a charity organisation.



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