Each edition of the Hootville Lowdown has content not published on our website, Twitter or Facebook. Read PR-related stories from the New York Times, Marketing Experiment Blog and other sources you’re too busy doing read for yourself. See examples of what to do and not to do from fellow marketers. Benefit from our nerdiness and insomnia.

Communications professionals don’t get the ongoing professional development they deserve and many work in isolation. The Lowdown is built from the ground-up to provide practical advice to enable you to better perform your job.

We invest 16 years of experience in the business into each edition. We handle everything from search engine optimisation tips, copywriting advice, details on new opportunities for media coverage to wise words on building your databases.

marketing advice

Get this for free. Become smarter.

The Hootville Lowdown also features PR bloopers from around the world. And you know what – that’s the stuff that gets clicked the most. You people should grow up.

We know that many subscribers – who we declare to be Citizens of Hootville – share the Lowdown with their colleagues. Great.

We send out a Lowdown every few weeks or so. We resend 24-48 hours later to subscribers who didn’t open the first send.  We recommend you subscribe twice with different email addresses to avoid spam filters or losing touch when you change jobs due to your employer not recognising your obvious talents.

We’re proud of your feedback – how many eNewsletters get raves like this?

What people say about our the Lowdown:

The wealth of resources that it has directed me to is fantastic!

Katrina Brooks – marketing manager
White Ribbon Campaign

Illuminating and entertaining as always!

Maria Rizzo – marketing & communications executive
National Institute of Circus Arts

Clear, concise, colourful & jam packed full of info.

Mary Nguyen

A brilliant newsletter!

Amelia Radford – communications officer
Queensland Murray-Darling Committee Inc.

Love your bollocks-free Lowdowns.

Cherry Axel

Love your work!

Wendy Johnson – Communications Coordinator
Lismore City Council

I’m really digging your newsletter.

Tamara DiMattina
Trumpet PR & Marketing

The Lowdown is like a drug….I’m hooked. Thanks!

Leticia Vargas
Volunteering Gold Coast

I fully intend to steal your ideas and claim them as my own.

Green Program – coordinator
Office of Environmental Sustainability, Monash University

I love Hootville. I want to move there.

Susan Horsley – support & development officer
Neurofibromatosis Association of Australia Inc.

The Lowdown is savvy and crafty.

Elle Alihos – Business Development Co-Ordinator
Roytal Enterprises

Very generous with your free advice.

Elouise Holmes
Volunteering Victoria

Thank you so much for existing!

Liz Muir – PR & Marketing

Thanks Hootville. May the force be with you!

Petrina Burrill Haslam – business partnership development
Melbourne Citymission

Comments are closed.