Reading list April 5, 2012

Icon for Post #2427

With App Savvy 101 fast approaching we thought it an opportune moment to peruse some mood management apps that organisations are creating.

copywriting advice

The anti-Hootville: communications for evil; not good.

Campaigners and communicators need to persuade, cajole, empathise Рthen get what they want. Who better to explain the dark art of rapport building than famed conman Victor Lustig?

Think you know a thing or two about email marketing? How many of these terms do you know? More importantly how many of these issues are you across?

 

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