Envy may be a sin but it’s an entirely understandable response upon perusing the world’s most engaging Facebook pages.
Idols from theology, pop music and sport dominate. These are not necessarily the pages with the most fans or likers but the pages with the highest percentage of comments, likes and feedback per post. This shows that they are hitting the mark with their audiences. Murder is also a sin but we’d kill for the percentage of interactions these sites enjoy.